New Chapter in European Gaming

Belatra Games is proud to announce its entry into the Serbian market through a strategic partnership with MerkurXtip, a prominent Serbian sports betting and gaming operator.

This partnership is a significant milestone in our ongoing strategy to expand Belatra’s presence across Europe. MerkurXtip, a distinguished member of the German-based Gauselmann Group, has emerged as a key player in both the offline and online gaming sectors throughout Serbia, making them an ideal partner for our brand.

Through this collaboration, we are excited to bring Belatra’s entire portfolio to the Serbian market, offering players a rich and diverse selection of entertainment options. Our portfolio includes everything from classic slot games like the 'Fruit Cocktail' series to innovative slots packed with various bonuses, alongside multiple versions of roulette (including European and American variations), bingo, and instant-win scratch games. We believe these offerings will captivate and engage the Serbian gaming community.

Mikhail Voinich, our Chief Business Development Officer, shared his thoughts on this partnership: “Partnerships are a cornerstone of Belatra's development strategy, enabling us to expand our reach into new markets. Collaborating with MerkurXtip, a partner recognised for its expertise and professionalism in the Balkans region, has been a seamless and rewarding experience. In addition, the whole process has been supervised by our partners for the Balkans region, iGaming Advisor, who have assisted us every step of the way.”

Nenad Aleksić, Head of Online Business at MerkurXtip, expressed his enthusiasm, stating: “This partnership strengthens Merkurxtip's position as a leading gaming operator, offering an innovative gaming experience with original content through a diverse selection of exciting casino games now available on our platform.”

We look forward to a successful and mutually beneficial collaboration with MerkurXtip as we continue to grow and innovate in the European gaming market.