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Interview
Top 5 Belatra Interviews of 2024
Insights from Industry Leaders
This year, we decided to delve deep into the minds of this industry’s leaders and, after Santa’s presents, unwrap our selection of the top 5 Belatra interviews of 2024.
It is essential to follow the latest trends in the iGaming market, so It is safe to say that the industry experienced rapid growth through advancements that revolutionized customer preferences.
Let’s see which interviews made the top 5 list and proved to be the most valuable and beneficial discussions:
Generational Trends in Slot Gaming
This interview with Mikhail Voinich, CBDO at Belatra, published by Casino Guru News, explores how player preferences in slot gaming vary across generations. Millennials favor nostalgic classics like Piggy Bank and Lucky Drink, while Gen Z seeks fast-paced, visually dynamic games with quick-win features. Mikhail also highlights the role of AI, VR, and tailored marketing strategies in shaping the industry's future. By addressing the unique preferences of each generation, providers can create engaging slots for a diverse audience.
Belatra's Bold Strategies for 2024
In this interview with Kateryna Goi, CMO of Belatra, published by European Gaming, she discusses the company’s innovative strategies as it prepares for the SBC Summit in Lisbon. Kateryna highlights the importance of data-driven marketing, generational insights, and the role of exhibitions in fostering industry collaboration. She emphasizes personalization and multi-channel experiences as key to engaging modern players and shares Belatra’s plans for expanding into new markets like Latin America.
Insights on Lucky Barrel Tavern Development
In his interview with SlotsJudge, Ivan Shlapunov revealed the creative process behind Lucky Barrel Tavern, a slot game inspired by hobbits and their adventures in a cozy tavern. He discussed the unique gameplay mechanics, including cascading reels and exploding symbols, designed to engage players with dynamic and exciting action. Ivan also shared insights into the game’s standout features, such as the Happy Hour Mode and Flying Barrels, which offer increased win potential and added excitement. He emphasized how Belatra Games continues to innovate, creating immersive experiences that captivate players in the competitive world of online slots.
Insights on Belatra’s Strategy in Latin America
At the 2024 SBC Summit, Belatra Games’ Commercial Director for Latin America, Andres Troelsen, shared his perspective on the company’s participation in the event and highlighted their strategies for localizing products for different markets in Latin America. He discussed Belatra's focus on tailoring games like Mummyland Treasures for specific regional preferences and the growing importance of crash games, especially in Brazil. Troelsen also emphasized Belatra’s commitment to having a local presence in the region, with offices and staff directly engaged in Latin American markets, to better understand and meet the diverse demands of each country. He sees the future of Latin America as a rapidly growing market with vast potential.
Belatra’s Growth in Brazil and Latin America
At the SBC Summit Latinoamérica, Belatra's LatAm Account Manager, Marcos Casares, highlighted the company's expansion in the region, particularly in Brazil, where they have focused on personalized services for clients. Belatra launched two new games, Cafe Pin-Up and Tortuga Codex, both designed to captivate players with adventurous themes. Casares discussed the strong passion of Brazilian players and their growing interest in Belatra's diverse game offerings, including crash games, which have gained popularity in Brazil. Looking ahead to 2025, Belatra plans to continue growing in Latin America by attending events and tailoring services to meet local player needs.
These interviews are more than just provided quotes and statistics. They are a journey into the minds of industry shapers. Take a look, it is faster than a book, and for more exciting interviews, news, and articles, be sure to visit our website and check back regularly. We won’t let you down.
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Interview