Exhibitions Shaping Our Product Development

Our CMO, Kateryna Goi, recently gave an exclusive interview to the portal LCB, where she discussed how industry exhibitions like SBC Summit and SiGMA Europe play a key role in shaping our product development. These events offer us invaluable insights into emerging player preferences and market demands, allowing us to quickly adapt our gaming offerings in real-time. For example, Kateryna mentioned that feedback gathered during these events has been instrumental in refining our Instant games, directly addressing the growing demand for speed and responsiveness in iGaming.

Kateryna also emphasized the importance of collaboration at these events: "We’re constantly enhancing mobile-friendly interfaces, directly responding to what operators and other partners told us at these events." Her insights highlight how we gather and implement feedback from operators, partners, and players to stay ahead of industry trends.

 

What new innovations are we working on? How do these events shape our marketing strategies? What exciting surprises can you expect from our upcoming releases? Discover the answers to these questions and more in the full interview.